Estate Planning for Alternative Assets: Sports Memorabilia

Date: Thursday, September 25, 2025
Time: 6:00pm - 8:15pm
Location: Madison Hotel | 1 Convent Rd, Morristown, NJ 07960
Speaker: Michael Osacky, ISA AM, President, Baseball In the Attic; Brian Dwyer, President, Robert Edwards Auction; Brian Selvin Esq. of Greenbaum Rowe

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Most of your clients own tangible personal property – jewelry, coins, cars, wine, luxury goods,
collections. Some of your clients may have a significant sports memorabilia collection. This
niche asset class grew significantly during Covid. Private equity and venture capitalists have
even entered this arena. You may need to manage such alternative assets within your client’s
portfolio. We’re still in the early innings, even post-Covid, of asset allocation within this space.
This panel will address such topics as authenticity, photo-matching, market transparency,
liquidity, recent sales and auction results, risk tolerance, storage, insurance, and succession
planning.

If you’d like to have your item or collection evaluated either before or after the event, please
send your request, scope (quantity and quality) and photographs of your sports memorabilia
items to Lynn@TheMagnussonGroup.com.

Michael Osacky 
Michael is a USPAP compliant appraiser, accredited by the International Society of Appraisers
and is also on the Board of Directors for ISA. He is the President of Baseball In the Attic.  The company appraises vintage sports card and memorabilia collections for private individuals, professional teams and athletes, museums, and auction houses.  

Michael is also the Lead Appraiser of all sports cards, autographs, ticket stubs, and photos for
PSA (Professional Sports Authenticator). In 2017, Forbes Magazine named Michael the "Dean
of Cracker Jack Baseball Cards."  He splits his time between Chicago and New York.

Brian Dwyer
“Sportscards is a lifestyle.” Brian is the President of Robert Edwards Auction, NJ’s own National
Sports Cards auction house. A lifelong collector, his introduction to the hobby was through
baseball cards, which remain his primary area of interest to this day. Keen to buy, sell, and trade through the internet, Brian caught the bug for connecting buyers and sellers through e-commerce, running a small consignment business on eBay in the early 2000s.

In 2007, he was presented with the opportunity to lead business development for Sportscard
Guaranty (SGC), one of the hobby's top third-party authentication services.
A few years later, Brian formed a standalone auction platform dedicated exclusively to sports
cards, catering to buyers and sellers at a level not serviced by traditional large auction houses.
Brian carved out a niche as a reliable and trustworthy expert delivering quality product with an
unparalleled level of service. He eventually landed at Robert Edward Auction and became its
owner in 2016, where he works closely with clients on both buying and selling and is universally
respected for his insight and guidance as a leader in the industry.

Brian has been featured as a guest and expert in several national and international media outlets,
including ESPN, Fox Business, CNN, ABC News, CBS, Cheddar TV, Daily Mail, Forbes,
Barron's, The Boston Globe, and The New York Daily News. 

Event Sponsor: Magnusson Art Group, Lynn Magnusson, ASA, CEO

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